Glovo, the only multi-category platform present on our market, constantly improves the offer for its users, through the development of new partnerships, but also by increasing the assortment that existing partners provide on the application to the wide community that Glovo gathers. IDEA, one of the largest retail chains in the country, has previously doubled its range of products available on the app from 3.000 to 6.000 products, which has led to increased user satisfaction and increase in the number of orders by more than 50%. This fact is a confirmation that the Glovo community relies heavily on this application when purchasing necessities for everyday life. With this improvement of cooperation with IDEA markets, which are now available on the Glovo application with over 6.000 products, this platform becomes an even more important ally in fulfilling daily life obligations and providing small pleasures to members of the Glovo community.
"By constantly expanding the range of products, IDEA has become one of the largest providers on the Glovo application, which also shows their satisfaction with the joint cooperation. In addition, the increase in assortment has a direct impact on the number of orders, as it means that our users have more choice in virtual stores. Therefore, as a company, it is our goal to all enable all the products that these partners have in physical stores to be available on the app, and this is something that we are working hard with them to provide a seamless experience for our users,” said the company Glovo Crna Gora.
Best selling products from IDEA store-a were dairy and frozen products, eggs, and fruits and vegetables. In addition to IDEA, following the same strategic approach, Glovo also increased the assortment of other brands that are present in different cities.
About Glov
Glovo is one of the first multi-category apps that connect users with businesses and couriers, offering on-demand services from local restaurants, shops and supermarkets, as well as retail outlets. Glov's vision is to give everyone easy access to everything within their city, so our users can enjoy what they want, when they want and wherever they want. Founded in Barcelona in 2015, the company operates in 23 markets in Europe, Central Asia and Africa.
