Big recognition in Berlin: the best coffee producer of 2025 has been chosen

The Italian brand Lavazza has confirmed its dominance on the European coffee scene again this year, winning the prestigious "Best European Commercial Coffee Roaster" award at the European Coffee & Hospitality Awards 2025. This prestigious award was presented during the Allegra European Coffee Symposium + COHO Expo, which was held from 24 to 26 November 2025 at the JW Marriott Berlin, bringing together more than 10.000 professionals from the coffee and hospitality industry.

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Photo: Lavazza
Photo: Lavazza
Disclaimer: The translations are mostly done through AI translator and might not be 100% accurate.

Lavazza has won this title for the third time in a row — confirming its long-term commitment to quality, innovation and consistent excellence in commercial coffee production. The expert jury, made up of industry professionals, recognized Lavazza's superior position among European coffee roasters and producers, while the award itself is a recognition of the brand's dedication and vision in improving the coffee experience across the continent.

The awards ceremony took place at a gala dinner on November 25 in Berlin, where industry leaders gathered to celebrate the best in business, innovation and sustainable practices in coffee and hospitality. Lavazza’s success further highlights its role as a key player in European coffee and confirms the reputation the brand enjoys among professionals across the sector.

Lavazz
photo: Lavazza

The official announcement from Lavazza regarding the award states:

"Third place is truly lucky! Being recognized again with such an important award is a strong incentive to continue following our strategic direction — creating added value in the coffee category through innovative solutions for the most prestigious hospitality establishments around the world, always guided by excellence, authenticity and passion for coffee. We sincerely thank everyone who voted for us and our partners who inspire us every day. Together, we will continue to improve the coffee experience around the world."

— stated in the official LinkedIn post of Lavazza.

Lavazz
photo: Lavazza

(Lavazza)