Trebjesa Brewery, as the leader on the Montenegrin beer market, continued the trend of stable and positive business last year, which was marked by two large investments, announced the manager of corporate communications, Natalija Milić.
She said that last year, a plant for the processing of waste water was put into operation, an investment worth around four million euros, which aims to significantly reduce the negative impact of waste water on the environment.
"The second major investment relates to the operation of the smelting plant, in the modernization of which more than 600 euros were invested," said Milić to the Mina-business agency.
The construction of a wastewater treatment plant, as she explained, is the company's biggest investment in ecology, which solves a very important challenge.
"In addition to that investment, the company is recognized for participating in and launching numerous environmental actions and campaigns with partners, among which we would single out the NGO contest for the best environmental projects and the Rock and Recycle action," said Milić.
According to her, the Trebjesa Brewery invests significant funds in development and modernization, as well as expanding the product range, every year.
"During the last year, the company presented Montenegrin consumers with three new drinks - apple-flavored Carling cider with a combination of lime and mint, as well as the most famous Mexican beer Corona, as well as several craft beers," said Milić.
She said today's consumers demand quality and choice.
"We work on quality every day in the production of our original brands from the Nikšić beer family, and we are constantly expanding the selection by bringing some of the most famous beers around the world. Our job is much easier, because we belong to the large Molson Coors brewing corporation," stated Milić.
With its products, Trebjesa Brewery was a partner of all major musical and other events in the country last year, including the two biggest festivals - Sea Dance and Lake Fest.
Milić said that this year is the company's jubilee year, 120 years of Nikšić beer.
The brewery said that they will strive to delight their consumers in the jubilee year and be the first choice for all beer lovers.
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