NPCG: Employ women from the north and enrich the offer of national parks

"The possibility of organizing workshops for wool shedding, through the traditional technique of processing wool, which in the near future the participants of those workshops would have the opportunity to market as an authentic product from the area of ​​the national parks of Montenegro."

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Meeting at the JPNPCG Administration, Photo: NPCG
Meeting at the JPNPCG Administration, Photo: NPCG
Disclaimer: The translations are mostly done through AI translator and might not be 100% accurate.

The National Parks of Montenegro (NPCG) plan to increase the potential of self-sustainability and a greater offer of national parks, and at the same time employ women from the north through wool processing workshops, the company announced.

As they stated, they plan to involve the wider local community, primarily women.

The NPCG announcement states that a meeting was held attended by the President of the Board of Directors of the Public Enterprise for National Parks, Marina Jočić, and the director of the enterprise, Jelena Kljajević, with her colleagues, the textile designer Jelena Đukanović and Branka Pajević from Žabljak, in order to consider the possibilities. processing of natural materials originating from national parks.

"At the center of attention this time was the possibility of organizing workshops for wool weaving in which women from the north of Montenegro, from areas that gravitate to national parks, would participate. It is a traditional technique of wool processing, which the participants of these workshops would have the opportunity to learn in the near future. marketed as an authentic product from the area of ​​the national parks of Montenegro," the NPCG press release reads.

Items made of wool
Items made of woolphoto: NPCG

They stated that everything would be done in accordance with the instructions of experts in the field of textile design, in order to achieve an adequate balance of traditional technique and modern form.

"As is well known, wool is an unused resource in Montenegro, and unfortunately very often a source of environmental pollution. Using such a resource for artistic purposes, employing female labor from the north of Montenegro and enriching the offer of national parks seems to be a winning combination in the search for a successful, ecologically sustainable business model of JP for national parks," NPCG said.

They also said that with more than 600.000 tourists who visit Montenegrin national parks annually, this public company has unique resources that enable local producers to provide visibility, promote the product, and thereby strengthen the development of female entrepreneurship in economically marginalized areas in the north of the country.

"By investing in initiatives of this type, the JP for National Parks of Montenegro is taking an important step towards the long-term involvement of local communities in the shaping of our tourist offer, as well as in the work to promote sustainable tourism," NPCG concluded, according to the announcement.

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