All sports fans can breathe a sigh of relief because one of the biggest names in the football world is coming to Weekend.17. UEFA President Aleksander Čeferin will be a special guest at this year's festival, which will be held in Rovinj from September 19 to 22. Čeferin, in an exclusive "one-on-one" format, will share his thoughts and experiences on key topics that shape the future of the most watched sport in the world – soccer.
From the beginning to the leading position of the most powerful sports organization
Weekend.17 is the leading regional festival of communications, media, technology and creativity, and this year it gathers some of the biggest experts from the world of sports and business. Aleksandar Čeferin is here to tell us his fascinating story — from the very beginnings to his rise to the top position of one of the most powerful sports organizations in the world. At Weekend.17, participants will have the opportunity to hear all about the challenges and milestones that shaped his career, as well as Čeferin's view of current and future challenges in the world of sports.
The Super League and its influence on the football world
One of the key topics in Rovinj will be the controversial Super League and its influence on the football world. Is the Super League desirable? Is the new format of the Champions League the answer to the attempt to establish the Super League? Is the Super League inevitable or can UEFA control it? Learn all about it first-hand from Aleksandar Čeferin, who will talk about the dynamics that led to the creation of this project and its implications for the future of football.
Managing millions
Since UEFA's biggest income comes from television rights, we will also touch on the topic of managing the billions of euros invested in media rights in football. Čeferin will thus clarify how UEFA balances the interests of different participants in the industry and how these resources are used for the development of football at all levels.
New format
During the talk, Ceferin will also present the new UEFA League competition system, explaining the changes and innovations that have been introduced to further improve the competition and make it even more exciting for spectators and participants. Aleksandar Čeferin's participation at Weekend.17 will be an opportunity for all sports fans, but also for professionals from the world of media and industry, to learn firsthand more about the future of football and the challenges facing this globally popular sport.
The Weekend Media Festival always follows current trends and key questions, providing space for finding answers and solutions. The program is available here, and you can follow all the news via our profiles at Facebook, Instagram i LinkedIn.
Download the app and follow the news
FOLLOW US ON
