The "Bemax" company, after three seasons during which it was the general sponsor of the Budućnost Bemax Women's Handball Club, is no longer part of the sponsorship pool of the two-time European champion, the club from Podgorica announced.
"Since the 2021/22 season, one of the most successful Montenegrin companies has made a key contribution to the functioning of the most trophy-winning Montenegrin club, which three years ago, at the beginning of cooperation, was in major financial problems," the statement from Budućnost states.
The press release points out that after the financial stabilization of the club, "Bemax" is leaving the sponsorship pool of ŽRK Buducnost "at the moment when all obligations from previous seasons have been settled and the squad for the next season, 2024/25, has been formed, in which the goal is for the "blues" to once again be competitive with rivals in the EHF Champions League."
"For us, as a socially responsible company, which provides support to sports, both individually and to clubs and national associations, it was an honor to be the general sponsor of a brand such as ŽRK Budućnost in the previous three seasons. We managed to solve accumulated financial problems, contribute to the formation of the team for the next season and leave the club without a single outstanding obligation from previous seasons, including the recently completed 2023/24. We are sure that the club will soon get a new sponsor and will continue to be the best representative of Montenegrin handball and sports on the international stage", stated the company "Bemax".
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