The news that, according to research, at the European level, "national" films are watched the least in Montenegro, undeservedly echoed. This information is exact, but not completely accurate information. It's not a half-truth, but a little misleading. It turned out that the people do not like movies, which certainly does not fully correspond to the situation on the ground.
The problem is, first of all, the availability of cinemas, i.e. the lack of them, but also the expensive tickets. In fact, the ticket is not expensive, as the standard is low. For too long, the capital has had one valid cinema, located in a shopping center. Of course, if parking, popcorn, nachos and juices are counted and the price of the ticket is added to all of that, a person weighing whether to watch a world spectacle or go see "national" films, the vast majority opted for the insurance. You see a well-known director, well-known actors, a phenomenally edited and packed trailer, and you can easily decide what to invest your time and money on. Our accounts. Of course, advertising does its job, no matter how much people want to minimize its impact and importance.
That's why the so-called national films mainly count on friends, relatives and neighbors, and the others who come outside of that circle are die-hard film lovers and great enthusiasts who want to provide support. Hence the wonderful word "co-production", and of course all of that previously belonged to a domestic film. Even today it is counted that way, because all films for which you do not need subtitles are domestic. It can even be said about movies Milča Mančevski that they are homemade, partly because of the theme, partly because of the atmosphere and emotion. We may not understand the language, but everything is clear to us. That's the point.
Ever since the breakup of Yugoslavia, it is difficult to make a valid and watchable film without a crew made up of people from several countries from the former Yugoslavia. There are too few good and skilled directors of photography, gaffers, stagehands, directors and actors, so when working on larger projects, the best team from all countries is gathered, just as the national teams in football or basketball used to be chosen based on the key. That is, a film can be made, but a low-budget and non-cinematic film.
Proof of how good films can be made using a stick and string, how easy it is even though everyone says it's difficult, he spoke on HRT in the show Sunday at 2 gost Filip Filkovic Philatz. When someone combines his love for film, knowledge of design and advertising, he can make anything he wants.
That's why it's not true that "Montenegros don't like movies", because for such statements it is necessary to have a broader picture. First of all, to survey people, to see how many subscribers there are on the platforms: Netflix, Disney, Show, Amazon Prime and HBO. Because one thing is love, and the other is opportunities.
Hence the question mark at the end of the title of this text. They are research, but they are read as one likes and as one suits the needs of a more catchy title. Circumstances are not taken into account, cause and effect are not separated.
Of course, Kino Kultura is still a mythical place, there are stories about queues, full theaters, there are also stories about the cinema in the House of the JNA, the hall in the KIC, and every city in Montenegro has its own story, through which the regret for the closed or demolished ones is reflected. cinemas. There is an audience, but there seem to be no conditions for the financial viability of cinemas in locations where people would like to be born again.
Whatever the conditions, the directors make great films. There are inexcusable holes in the script, because it is not the budget but the main idea that is to blame, but that is a completely different topic.
This research points to a problem, but whether everything is completely correct is best described by the lyrics of the band Goribor: it's not that it isn't, and it's not that it isn't either.
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